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翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Cola Wars ： ウィキペディア英語版 Cola Wars The Cola Wars are a campaign of mutually-targeted television advertisements and marketing campaigns since the 1980s between soft drink manufacturers The Coca-Cola Company and PepsiCo. , Pepsi was in third place behind Coca-Cola and Diet Coke. In 2010, Diet Coke outsold Pepsi; Coca-Cola sold 1.6 billion cases of its regular soda and 927 million cases of its diet soda, while Pepsi sold 892 million cases. ==Coca-Cola== Coca-Cola advertising has historically focused on wholesomeness and nostalgia for childhood. Coca-Cola advertising is often characterized as "family-friendly" and often relies on "cute" characters (e.g., the Coca-Cola polar bear mascot and Santa Claus around Christmas). One example of a heated exchange that occurred during the Cola Wars was Coca-Cola's making a strategic retreat on July 11, 1985, by announcing its plans to bring back the original "Classic" Coke after recently introducing New Coke. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Cola Wars」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.